Watch for “Play It Again” $1,000,000 Giveaway!

Contact:  Andi Brancato, PR Director  517-335-5648
Agency:  Michigan Lottery Public Relations

LANSING, September 12, 2012 – On Thursday, September 13 you can have a front row seat for the excitement of watching three enthusiastic Lottery players compete to become Michigan’s latest millionaire!

The Michigan Lottery’s “Play It Again” $1,000,000 Giveaway will air at 7:55 p.m. on the following stations: WBKB Channel 11 in Alpena; WDIV Channel 4 in Detroit; WNEM Channel 5 in Flint; WXSP Channel 15 in Grand Rapids; WLAJ Channel 53 in Lansing; WLUC Channel 6 in Marquette; WMKG Channel 40 in Muskegon; and WGTU Channel 29/WGTQ Channel 8 in Traverse City.

If you liked the Lottery’s “Make Me Rich! show, then you will enjoy watching the “Play It Again” $1,000,000 Giveaway! It’s the richest three minutes in television! Just like “Make Me Rich!” the $1,000,000 Giveaway will be hosted by former “Brady Bunch” star Christopher Knight.

The three finalists were chosen from more than 9,888,000 entries for the opportunity to win the $1,000,000 prize. The players represent a broad area of the state. They hail from Wyoming, near Grand Rapids; Essexville, on the Saginaw Bay and L’Anse, in the Upper Peninsula on Keweenaw Bay.

The “Play It Again” Giveaway began late last year. Players qualified for the Second-Chance event by entering non-winning Lottery tickets into their Player’s Club account at michiganlottery.com. For every $10 worth of non-winning tickets entered, the player earned one entry into the contest. Three separate finalist drawings were held on December 14, 2011, April 4, and August 8 with one finalist being chosen from each drawing.

The lucky winner will choose between a lump sum payment of the prize or annuitized payments of $50,000 for 20 years.

Over 95 cents of every dollar spent on Lottery tickets is returned to the state in the form of contributions to the state School Aid Fund, prizes to players and commissions to retailers. In fiscal year 2011, the contribution to schools was over $727.3 million. Since its inception in 1972, the Lottery has contributed over $16 billion to education in Michigan.

For information on all Lottery games, please visit the Lottery’s Web site at www.michiganlottery.com.

“The Michigan Lottery. All across the state good things happen.”

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