LANSING, October 5, 2010 – Starting October 5, players will have the convienience of purchasing and cashing all Lottery tickets at any Lottery retailer in the state.
Under the new “cross selling” arrangement, “traditional retailers”, or those who sell instant tickets and the daily drawing games, will be able to sell Club Keno tickets, and “Club Game retailers”, or those who sell Pull Tabs and Club Keno will now be able to sell all the daily drawing games.
Traditional retailers will be able to sell Club Keno-To-Go, a game that allows players to purchase their Club Keno tickets at a gas station or convienance store and check their numbers at home. To play, visit any Michigan Lottery retailer, purchase a Club Keno ticket, then check the winning numbers on www.michiganlottery.com . Through www.michiganlottery.com , players will be able to watch Club Keno numbers drawn and as they watch, their estimated winnings can be calculated automatically! To claim a cash prize, players will simply need to take a winning ticket to any Michigan Lottery retailer or claim center.
“This move will provide added convienience to our players and create added sales and and commissions for our retailers,” said Lottery Commissioner M. Scott Bowen. “No longer will players have to purchase their Club Keno tickets at one location and their Fantasy 5 ticket at another. Now it can all be done at one terminal.”
Cross selling is the most recent move to provide convenience to players and retailers. In 2009, terminals and the “back end” of all Lottery systems were upgraded. At the beginning of the summer, through a joint venture between the Lottery and Department of Technology, Management and Budget, a portal was launched that provided players the ability to access the most recent winning Lottery numbers on their web-enabled mobile device at http://m.mi.gov .
Over 94 cents of every dollar spent on Michigan Lottery tickets is returned to the state in the form of contributions to the state School Aid Fund, prizes to players and commissions to retailers. In fiscal year 2009, the contribution to schools was $724.5 million. Since its inception in 1972, the Lottery has contributed more than $15 billion to education in Michigan.
For information on cross selling and all Lottery games, please visit the Lottery’s Web site at www.michiganlottery.com .
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